June 11, 2013
![CristinPinImage[3]](http://hipgenius.com/wp-content/uploads/2013/06/CristinPinImage3-600x353.png)
Pinterest is taking it’s first steps into consumer marketing by allowing brands to integrate “actionable” pins that allow for more engaging content and click through to purchase. This is the first wave of Pinterest paving a path to start making …
@Cristin | No Comments » Read More
Pinterest
May 28, 2013
Daft Punk’s new album will release this month, and their marketing team/Columbia Records has done an amazing shop of promoting this album by leveraging both traditional and new tactics to create strong social buzz. Resultantly, it’s (in my opinion) one …
@Alysha | No Comments » Read More
May 28, 2013
Twitter’s platform has vastly improved this Spring! I’m not actually referring to their desperate pleas to big, national TV advertisers to run tweets that match their TV audience for the “low, low price of $100k, but wait, there’s more, for …
@Kieley | No Comments » Read More
May 21, 2013
If this, then that. You probably haven’t given much thought to that statement since learning about logic in your 9th grade math class. Now, you can use that statement to connect a variety of platforms to make them work together, …
@Rob | No Comments » Read More
Brands, Genius, IFTTT, Social Media
May 16, 2013
Have you ever felt left out of the world of pretty images and sophisticated posters because you don’t know how to use Photoshop or you simply can’t afford it? I feel your pain. Or I felt it until the whimsical …
@Elisabetta | No Comments » Read More
Digital Posters, Over, Phoster, Sincerely
May 15, 2013
Instagram recently introduced photo-tagging to its mobile applications. This feature allows uploaders to tag other users in their photos. Friends, brands, locations, anything with an Instagram account can be tagged. While it may seem like this feature will be used …
@Alex | No Comments » Read More
Brands, HIP, Instagram, Social Media
May 9, 2013
This past Tuesday for 7 hours, the MLB’s official Twitter handle was held hostage by avid Red Sox fan and “Funniest Person on Twitter,” Rob Delaney. Held hostage might not be the right term, as MLB invited Delaney (who had …
@Rob | No Comments » Read More
Celebrity, Comedy, Sports, Twitter
May 7, 2013
Last week, Comedy Central hosted a five day long festival through Twitter called #ComedyFest. This festival was brought to comedy fans everywhere through a Viacom partnership with Twitter to have comedians share video snippets of routines and round tables and …
@Cristin | No Comments » Read More
April 26, 2013
Long ago, shortly after the dawn of the Internet, companies of all sorts and sizes came to the same realization: they needed a website. Fast-forward a few years (really just a decade or so), and nearly every business, whether a …
@Drew | No Comments » Read More
Best of, Best Practices, blog, Brands, Celebrity, digital marketing, Social Media, Tumblr
April 26, 2013
#GetScattered with the HIP GENIUS team May 3rd when the fashion documentary Scatter My Ashes at Bergdorf’s premieres in NYC. The film gives audiences a rarified chance to peek behind the backroom doors and into the reality of the fascinating …
@Laurie | No Comments » Read More
App, Facebook
